Wednesday, December 20, 2006

Why ‘Good’ Isn’t ‘Good Enough’

I’ve been told by several of our artists that our acceptance rate for photos and illustrations isn’t as high as our competitors’. My answer is simple: we are not interested in images just to fill up the space on our servers. We are interested in high quality, ‘usable’ images. When our customers are looking for specific images we do our best to provide them with what they are looking for. This is done by allowing our customers to send in their requests to suggestions@photospin.com and reviewing those requests daily. We also review our statistics on images not found as well as our daily download logs.

Never wanting to become complacent, we have been working hard on improving our website and expect a new site to go live in Q1 2007. One of the several ways we are hoping to enhance the features of our site is by adding a content server. This will allow our contributing artists to go directly to our servers and upload their content. In addition, they will be able to add keywords, name the location and create a brief description for their images. Once their content is uploaded, we will review, edit and go live with new images daily. This will allow PhotoSpin to offer a wider range of images faster and give our contributing artists quicker access to the upload process. Forever standing by the quality of our images, we still demand the best. If all you want to hear is that your images are good then show them to your mother, you can always count on her for telling you just how great your work is. If you want a great company that believes in quality to represent your work then go ahead and post it to our server and journey through our review process. If your work is good, and we mean really good, it will go live to our customers. I’m not interested in hearing how other companies think that your work is good, I’m interested in seeing good work. Show me!

Here’s what we are looking for:

Composition- How is the image designed? What is in the foreground, middle, and background of the image? Is there room for copy? What is behind your subject- are branches growing out of someone’s head like a pair or antlers on Rudolf? I know it’s the Christmas Season but come on!

Lighting – Is the lighting flat, too much contrast, unable to reproduce?

Usability- How can a customer use your photo and for what?

File size- Size really does matter! Does your image meet our file specs? The BIGGER the better!

Uniqueness- How is your photo different? Are you just recording an image or did you truly capture it?

Style- Don’t try to be a clone of what is already out there! A little uniqueness never hurt anybody:-)

Location- Where is the location? If it’s a tourist destination then capture the landmarks.

Lifestyles- Families, couples, gay, straight, multi-racial. All ethnic groups in real life situations.

Business- Current business products and attire.

Medical- Real life settings of medical situations.

Seasonal–All holidays, back to school and special occasions.

You get the picture. If you don’t, then don’t bother sending us your photos. But, if you think your good, then join us. We always have room for great artists.

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